<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Verk - Field notes</title><description>Writing on selling home &amp; garden products: enquiry response, considered purchases, trade channels and AI agents.</description><link>https://verk.team/</link><language>en</language><item><title>How fast should you answer a sales enquiry?</title><link>https://verk.team/blog/how-fast-should-you-answer-a-sales-enquiry/</link><guid isPermaLink="true">https://verk.team/blog/how-fast-should-you-answer-a-sales-enquiry/</guid><description>Fast enough to be first. For considered purchases like furniture, garden rooms and outdoor living, the supplier who replies first shapes the whole comparison - here is why, and what &quot;fast&quot; actually has to mean.</description><pubDate>Sat, 01 Aug 2026 00:00:00 GMT</pubDate></item><item><title>One customer, four records: the duplicate problem nobody budgets for</title><link>https://verk.team/blog/one-customer-four-records/</link><guid isPermaLink="true">https://verk.team/blog/one-customer-four-records/</guid><description>Duplicate customer records are not a tidiness issue - they distort your pipeline, embarrass your team and hide your best leads. Why they happen in home &amp; garden sales, and how to resolve identity properly.</description><pubDate>Sat, 01 Aug 2026 00:00:00 GMT</pubDate></item><item><title>What is an AI CRM - and do home &amp; garden brands need one?</title><link>https://verk.team/blog/ai-crm-for-home-and-garden-brands/</link><guid isPermaLink="true">https://verk.team/blog/ai-crm-for-home-and-garden-brands/</guid><description>An AI CRM is a customer record designed for a team that is part human, part agents: enquiries arrive on their own, identity is resolved automatically, and agents work inside the record. Here is the difference from a CRM with AI features bolted on.</description><pubDate>Sat, 01 Aug 2026 00:00:00 GMT</pubDate></item></channel></rss>