Topic

AI for home & garden brands

Written by people running agents on their own revenue rather than selling a category. Includes the parts that did not work.

1 Aug 2026

What is an AI CRM - and do home & garden brands need one?

An AI CRM is a customer record designed for a team that is part human, part agents: enquiries arrive on their own, identity is resolved automatically, and agents work inside the record. Here is the difference from a CRM with AI features bolted on.